NotFiftyOne FAQ

Wee Woollies

Canadian-owned · made in Canada · based in British Columbia

Merino wool sleepers, base layers and accessories for newborns to age 10, sewn in Vancouver from New Zealand ZQ merino by a Victoria family company.

Victoria, BC CA · www.weewoollies.com

Wee Woollies Children's Apparel Ltd. is a Victoria, BC company founded by Cindy Finley and Filip Hribal that sews merino base layers and sleepwear for children in its own Vancouver factory. The garments are Canadian-made, but the merino itself comes from ZQ certified farms in New Zealand. The founders declined a Dragons' Den investment and say they remain self-financed.

Factors

Ownership

100.0 reported

CA 100%

The terms of service name Wee Woollies Children's Apparel Ltd. at a Victoria, BC address, and OrgBook BC shows it as an active BC company incorporated 2014-11-27, preceded by a sole proprietorship registered in 2008. The Financial Post and the company's own blog say the husband and wife founders, Filip Hribal and Cindy Finley of Victoria, turned down Jim Treliving's Dragons' Den offer and continued self-financing. Corporations Canada returns no federal entity, and BC's registry does not expose shareholders, so the founders' continued sole ownership rests on their own statement and 2016 press.

Manufacturing

100.0 reported

CA 100%

The FAQ says all garments are crafted in the company's own factory in Vancouver, BC, and the story page says they are proudly fashioned in Vancouver. The Globe and Mail repeats that everything is made in Vancouver. No third party audit of the factory was found.

People

100.0 reported

CA 100%

The company is run from Victoria, BC, with local pickup in Fairfield and a Linden Avenue address in the terms of service, and its sewing is done in Vancouver. A small single-province business, so all people are placed in Canada; headcount was not published.

Inputs

32.0 reported

CA 15% · other 85%

The merino fabric, the dominant input, comes from ZQ certified farms in New Zealand by the company's own account. The Canadian share is an estimate for local sewing supplies and the Canadian Shopify platform behind the store; the company did not say where the fabric is knitted or dyed.

Where to buy

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