Norco Bicycles
Canadian-owned · made overseas · based in British Columbia
Mountain, road, e-bike and kids bikes designed at Norco's Port Coquitlam, BC head office, manufactured by overseas vendors, and sold mainly through an independent bike shop dealer network.
Port Coquitlam, BC CA · www.norco.com
Norco Bicycles is a Canadian-owned bike brand headquartered in Port Coquitlam, BC, under parent Live to Play Sports. Design and engineering happen at its BC head office, while frames and components are manufactured abroad by a range of overseas vendors and sold mainly through an independent dealer network of bike shops. Ownership and Canadian design are well documented by the vendor; the specific countries where frames are actually made are not published.
Factors
Ownership
100.0 reportedCA 100%
Norco's own support site states it 'remains a 100% Canadian-owned company', founded in BC in 1964 and now under parent Live to Play Sports, a Port Coquitlam distributor whose site describes itself as 'proudly Canadian and family-owned'. Federal Corporations Canada search returned zero results for both Norco Products and Live to Play Sports, consistent with provincial (BC) incorporation that could not be directly confirmed since the BC registry search tool did not render for a fetch-only check.
- Are Norco Bicycles made in Canada? · the vendor's own site “Norco Bicycles was founded in British Columbia, Canada, and to this day remains a 100% Canadian-owned company.”
- Live to Play Sports · the vendor's own site “proudly Canadian and family-owned”
- Federal corporation search - Norco Products · registry record “0 results were found, 0 returned.”
Manufacturing
20.0 reportedother 100%
Norco's own FAQ says 'our frames and components are manufactured by top vendors from around the world' and that final assembly happens at the dealer, not at a Canadian factory; madeinca.ca corroborates 'Manufactured In: Not Canada'. Neither source names specific countries, so this treats all manufacturing as outside CA, the EU, and the US, matching the industry-wide pattern of volume bike frames coming from Asian factories, but that specific breakdown is not published by the vendor.
- Are Norco Bicycles made in Canada? · the vendor's own site “Our frames and components are manufactured by top vendors from around the world, and we work closely with them to coordinate design, and delivery.”
- Bicycles - madeinca.ca · directory “Manufactured In: Not Canada”
People
100.0 reportedCA 100%
Norco's own FAQ states 'all design and engineering is done at our head office in Port Coquitlam, BC'; parent Live to Play Sports is headquartered at the same city. No evidence of a significant non-Canadian workforce beyond coordinating with overseas manufacturing vendors.
- Are Norco Bicycles made in Canada? · the vendor's own site “All design and engineering is done at our head office in Port Coquitlam, BC.”
- Norco Bicycles · press “Founded in 1964 by Bert Lewis, initially operated from a converted chicken coop in Burnaby, British Columbia.”
Inputs
20.0 reportedother 100%
The same vendor statement covers components as well as frames ('frames and components are manufactured by top vendors from around the world'), so major inputs are sourced internationally rather than from Canada, the EU, or the US specifically. No parts-level country breakdown is published.
- Are Norco Bicycles made in Canada? · the vendor's own site “Our frames and components are manufactured by top vendors from around the world.”
Where to buy
- Direct · norco.com 64.0
- Canadian retailer · Independent Norco dealer network (bike shops across Canada) 57.6
Found via
- madeinca.ca 2026-09-13