Lole
Canadian-owned · made overseas · based in Quebec
Women's activewear, leggings, joggers, outerwear and yoga gear.
Montreal, QC CA · www.lolelife.com
Montreal activewear and yoga brand rebuilt as Lole Brands Canada ULC after its predecessor Coalision restructured through bankruptcy in 2020. Design and head office stay in Montreal and the company has since become an acquirer of foreign labels (Louis Garneau's Garneau, Sugoi and Sombrio; California's Sanuk and epoque evolution) rather than being acquired, but manufacturing is offshore in Asia.
Factors
Ownership
100.0 reportedCA 100%
Lole trades as Lole Brands Canada ULC, a Quebec share-capital corporation active since the September 2020 restructuring of predecessor Coalision Inc; a federal Corporations Canada search returned zero results, consistent with a provincial filing. Press coverage describes the restructuring as backed by Quebec investment groups and led by Montreal-based CEO Bernard Mariette, and the company has since acquired US brands (Sanuk, epoque evolution, Louis Garneau's lines) rather than the reverse, with no reporting of a foreign parent or majority owner. The Quebec Registraire des entreprises significant-control register could not be reached to name the current shareholders directly.
- LOLE BRANDS CANADA ULC - Canadian LEI · registry record “LOLE BRANDS CANADA ULC, Quebec, Canada (CA-QC), Entity Status ACTIVE, LEI issued 2020-09-01”
- Search for a Federal Corporation - Corporations Canada · registry record “0 results were found, 0 returned.”
- Lole Parent Files For Bankruptcy In Canada · press “Coalision filed to seek new funding or a buyer, with secured creditors including Simon Equity Partners and Pelican Investment Fund, owned by Bernard Mariette.”
- Canadian Yoga-Focused Lifestyle Brand Lole Returns with New Strategy After Shutting Stores in 2020: Interview · press “we went through a formal restructuring process where we exited the leases of those stores, we sold the assets of the company and re-started the company as Lole Brands”
- Lole Brands Announces Acquisition of Renowned Cycling Apparel Brand Louis Garneau Sports · press “Financial details of the deal were not disclosed.”
- Lole · press “privately held and operates under the parent company Lole Brands Canada ULC”
Manufacturing
20.0 reportedother 100%
Lole's own customer-service FAQ states the design and support team are in Montreal but products are made in Asia like most manufacturers, to stay competitive, with partners required to meet fair labor and environmental standards; no specific countries or a Canadian production line are named.
- Where are your products made? - Lole Customer Service · the vendor's own site “the design and support team are located in Montreal, Canada; their products are made in Asia, like most manufacturers, in order to be competitive”
People
100.0 reportedCA 100%
Head office and the design and support team are in Montreal per the vendor's own about and FAQ pages; the company operates a small number of retail stores across North America and Europe but staffing is concentrated at the Montreal head office.
- About us | Lole · the vendor's own site “A Montreal brand, proudly Canadian”
- Where are your products made? - Lole Customer Service · the vendor's own site “the design and support team are located in Montreal, Canada”
Inputs
20.5 inferredCA 5% · EU 5% · other 80% · US 10%
No page names material or fabric origin specifically. Given final assembly is in Asia, technical fabrics and trims for activewear are typically sourced in the same region; this split is an estimate, not a published figure.
Where to buy
- Direct · lolelife.com 64.1
- Canadian retailer · SAIL 57.7
- Amazon.ca · amazon.ca 48.1
- US retailer · Nordstrom 38.5
Found via
- web search: canadian yoga wear brand 2026-09-13