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Azur Fit

Canadian-owned · made overseas · based in Ontario

Elevated leggings, bike shorts and sports bras for women, designed in Toronto by founder-owned Azur Fit Ltd. and manufactured in China.

Toronto, ON CA · azurfit.com

Azur Fit is a Toronto activewear label founded in 2018 by sisters Erin and Ashley Ward-Williams, sold direct online and from the brand's own storefront at The Well in Toronto. The vendor says it is Canadian owned and designed in Toronto with garments produced by manufacturing partners in China; no parent company or acquisition was found.

Factors

Ownership

100.0 reported

CA 100%

The vendor's about page states it is Canadian owned, and press and social sources identify Erin Ward-Williams (with Ashley Ward-Williams) as founder with no outside investor or parent named. Corporations Canada returns zero federal corporations for Azur Fit, so Azur Fit Ltd., the entity named in the site's footer, is most likely an Ontario corporation; the Ontario Business Registry was not queried.

Manufacturing

20.0 reported

other 100%

The vendor's about page states products are produced by its manufacturing partners in China. No per-line breakdown or third-party audit was found, and no directory listing corroborates or contradicts this.

  • About Azur Fit – AZUR FIT® · the vendor's own site “Designed and developed in Toronto and produced by our manufacturing partners in China.”

People

100.0 reported

CA 100%

Design and development are based in Toronto, and the brand operates its own storefront on the Terrace at The Well in Toronto. Nothing on the site or in press coverage points to Azur Fit staff outside Canada; overseas manufacturing is run by third-party factory partners, not company employees.

Inputs

25.5 inferred

CA 10% · other 85% · US 5%

The vendor describes proprietary performance fabrics but does not say where the textiles or fibres are sourced. Since the garments are cut and sewn entirely by manufacturing partners in China, the fabric is assumed to come from the same Asian supply chain; the small Canadian share reflects Toronto-based design and the Shopify storefront, a Canadian platform.

  • About Azur Fit – AZUR FIT® · the vendor's own site “Our athletic fabrics are developed with modern technology to prevent pilling, repel pet hair and never fade, wash after wash.”

Where to buy

Found via